Marketing Manager

Job description / Role

Responsibilities:

- Research and analyze market trends, demographics, pricing, competitor products, and other relevant information to form marketing strategies.
- Develop strategic plans for all brands including market & product analysis, budget proposals and marketing/customer plans.
- Lead and implement 360 relevant action plans to accelerate the development of the business.
- Build the right media strategy to reach our audience and to drive sales (offline incl PR and events / online incl website traffic, engagement, keywords…). Evaluate and identify consumer journey and media touch points.
- Influence, convince and align regional marketing team to support local strategy plans and activities.
- Ensure share maximizing, successful local Brand Positioning, following regional guidance.
- Capture consumer and market insights (economy, demographics, psychology) and translate them into successful and actionable concepts/stories.
- Develop successful concept-based consumer communication across all media channels and touch points.
- Develop, implement and supervise activities, including ATL, BTL, events, product placements, sponsorships, press work, digital marketing etc. in order to drive awareness and sales.
- Plan & develop the local digital communication plan to support our brands, product launches, sponsorships etc. Develop local content for digital marketing and social media, follow execution.
- Supervise and monitor press/influencer visibility to create marketing ideas and maximize exposure and opportunities.
- Define winning assortments and identify new product launches to drive sales. Collaborate with supply chain, commercial teams and regional counter parts to ensure flawless execution.
- Define launch plans and coordinate their implementation with all stakeholders (regional team, sales teams, senior management).

- Entrepreneurial mind-set, able to build a marketing function from scratch.
- Energetic self-starter, can-do and goal getter attitude.
- Master's degree in marketing or a related field.
- Proven work experience in marketing, particularly within the health, baby and personal care categories.
- In total 5 to 8 years of experience in marketing.
- Ability to build and lead a team.
- Arabic is a plus.
- We request that candidates send their CV as a Microsoft Word document where possible.
- Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.

About the Company

Quest Search & Selection is a specialist recruitment consultancy with over 20 years' experience in sourcing the world's best candidates for the global Retail, FMCG and Hospitality sectors.

With offices in the UK & Dubai, we have an international presence and a global reach. Our recruiters place candidates locally and internationally for a wide variety of roles focusing on the following areas:

Retail Buying & Merchandising, E-commerce & Digital, Food & Beverage, Hotels, Hospitality & Operations, Retail Stores & Operations, HR & Recruitment, Procurement, Supply Chain & Logistics, Sales & Marketing, Technical and New Product Development.

We work in partnership with our clients who range from famous international brands within the Retail, Restaurant, Hotel and Consumer products space. Our reputation is built on our in-depth understanding of the industry and our consultants' skill, knowledge and passion for their sectors.